For Installers

Join the Great British Energy Installer Lead Pilot

Last updated: 4 August 2026

Apply to receive consented, area-matched enquiries from homeowners exploring energy improvements. Every pilot buyer is verified and agrees capacity, coverage and replacement terms before delivery.

Register as an Installer

Pre-Qualified Leads

Contact-valid enquiries scored from route, property and intent signals. Final eligibility and readiness must still be confirmed by the installer.

Area-Matched

Only receive leads in your coverage area. No wasted time on jobs outside your service region.

Controlled Delivery

Pilot enquiries are released only after current consent, suppression, service, coverage and capacity checks pass.

No Long Contracts

The pilot uses agreed pay-per-lead pricing, no volume minimum and a written pause or exit route.

How It Works

Start receiving qualified leads in three simple steps

1

Register Your Business

Tell us your services, accreditations and coverage. We review evidence, terms and initial capacity before activation.

2

We Match Leads to You

Our 290+ page site generates hundreds of homeowner enquiries monthly. We route them to the right installers.

3

You Receive Qualified Leads

Receive the minimum relevant contact, property and improvement details after each gated release.

Current Demand Snapshot

First-party lead snapshot for the 28 days ending 3 August 2026

858
Real Enquiries in 28 Days
238
Real Enquiries in 7 Days
6
Energy Improvement Routes
Search-led
Google, Bing, DuckDuckGo and AI Referrals

Pilot Lead Pricing

Proposed pay-per-lead bands for the first controlled buyer cohort. Final price and capacity are agreed in writing before delivery.

Standard Lead
£15 per lead
Contact-valid enquiries with a clear scheme route
  • Full name
  • Email address
  • Phone number
  • Postcode
  • Improvements wanted
  • Lead tier: standard
Exclusive Lead
£50 per lead
Highest-intent scored leads, sent to only one installer
  • Everything in Qualified
  • No competing installers
  • First to contact
  • Higher conversion chance
  • Lead tier: exclusive

Lead tier is based on non-sensitive routing signals: scheme, quote intent, decision-maker status, EPC, eligibility, requested measure and property context.

Accepted Lead
Billable unless replaced under the invalid-lead policy
  • Valid phone, email, postcode and consent
  • Relevant scheme or installation intent
  • Matched to your service type and coverage area
Rejected / Replaced
Credited when the installer flags it within 7 days
  • Wrong number or unreachable contact details
  • Outside agreed geography or wrong trade
  • Duplicate enquiry already supplied to you
First Rollout
Start with a controlled paid pilot
  • Up to five verified installers across solar, EV, heat pumps and insulation
  • Weekly export of tier, score, scheme and landing page
  • Accepted/rejected feedback used to tune routing

Register as an Installer

Fill in your details and we'll be in touch within 24 hours to set up your account.

✅ Registration received!

We'll be in touch within 24 hours to set up your account.

Frequently Asked Questions

Everything you need to know about our lead generation service

A contact-valid homeowner enquiry with a recorded route assessment and separate installer-sharing consent. It is not a guarantee of grant eligibility, creditworthiness, project readiness or sale.

During the pilot, leads are released manually after consent, suppression, service and postcode checks. Faster delivery can be introduced only after the pilot meets its quality and complaint gates.

Yes, absolutely. You only receive leads from postcodes in your specified areas. This ensures you're only contacted about jobs you can realistically serve.

No. Pay per lead with no contracts or minimums. Cancel anytime — there are no hidden fees or penalties for stopping the service.

We replace leads with incorrect contact details, duplicate enquiries, wrong-trade routing, or postcodes outside your agreed coverage area. Flag the lead within 7 days so we can credit it and improve routing.

Yes, for renewable installations (solar panels, heat pumps). MCS certification is required to install these technologies. Non-MCS installers can register for insulation-only leads.

Ready to Grow Your Business?

Apply for the first verified installer cohort and help shape the quality and replacement standards.

Register as an Installer

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